SUBWAY ADVERTISING IN SPAIN
subway advertising
Madrid Subway, Barcelona Subway, Valencia Subway...
Advertising in subway stations, platforms, lobbies, corridors and connections. Lettering on trains, coaches and windows. Integral decoration of stations. Special actions... Advertising in subway stations generates a high quality impact, since the audience remains exposed to the message while waiting. In cities such as Madrid, over 1.5 million people use the subway each day, so advertising in this medium acquires a special significance in terms of penetration and coverage.
- Penetration
- Profitability
- Measurability
- Geo-segmentation
- Discrimination
SUBWAY ADVERTISING IN SPAIN: ADVERTISING CIRCUITS
120x175 cm. displays advertising circuits - 1-week campaigns
| Nº displays | 1-week campaign | Production | |
| Madrid Subway I | 150 | 19.800 € | 1.620 € |
| Barcelona Subway I | 185 | 29.200 € | 1.810 € |
| Barcelona Subway II | 80 | 15.500 € | 1.200 € |
| Barcelona Subway III | 35 | 8.400 € | 750 € |
| Valencia Subway I | 150 | 25.400 € | 1.620 € |
| Valencia Subway II | 75 | 15.800 € | 1.160 € |
| Valencia Subway III | 30 | 6.900 € | 690 € |
| Bilbao Subway I | 78 | 12.500 € | 1.180 € |
| Bilbao Subway II | 25 | 4.750 € | 630 € |
| Sevilla Subway | 35 | 6.800 € | 750 € |
200x150 cm. displays advertising circuits: 14-days campaigns
| Nº displays | 14-days campaign | Production | |
| Madrid Subway Jet I | 240 | 71.500 € | 2.960 € |
| Madrid Subway Jet II | 120 | 39.300 € | 2.200 € |
| Madrid Subway - 4x3 m billboards | 125 | 68.500 € | 5.600 € |
| Valencia Subway Jet I | 125 | 22.400 € | 2.150 € |
| Valencia Subway Jet II | 60 | 14.500 € | 1.520 € |
| Valencia Subway Jet III | 25 | 7.700 € | 940 € |
Madrid Subway: taylor made circuits for 28-days advertising campaigns, 120x175 cm. and 200x150 cm. displays
| Subway Advertising in Spain | Spectacular in the Subway | Subway Advertising in Barcelona | Subway Advertising in Madrid |
SUBWAY ADVERTISING IN SPAIN: INDIVIDUAL DISPLAYS
Individual advertising displays, various formats: 1-year advertising campaigns
| Display | Size | 1-year campaign | |
| Madrid Subway | Mupis 1 side | 120x175 cm. | (A) 5.760
€ (B) 5.400 € (C) 4.080 € STATIONS A-B-C |
| Jet | 200x150 cm. | (A) 6.480 € (B) 6.000 € (C) 4.680 € STATIONS A-B-C |
|
| Barcelona Subway | Mupis 1 side | 120x175 cm. | (A) 9.420 € (B) 8.160 € (C) 7.020 € STATIONS A-B-C |
| platform billboard |
8x3 m. | (A) 11.280 € (B) 10.680 € (C) 9.240 € MORE INFORMATION (PDF) |
|
| platform billboard |
16x3 m. | de 18.500 a 22.900 € | |
| Valencia Subway | Mupis 1 side | 120x175 cm. | 8.280 € |
| Jet | 200x150 cm. | 5.640 € | |
| Sevilla Subway | Mupis 1 side | 120x180 cm. | 7.140 € |
| Bilbao Subway | contact us | ||
SPECTACULARS IN THE SUBWAY
Advertising with maximum visual impact - Actions with great brand awareness
| Description | Monthly rental fee | |
| Madrid Subway | Promotional Stand | 32.100 € |
| Integral lettering, 6 cars of a train | 55.400 € | |
| Cartelería en el interior de los vagones: 400 carteles | 77.500 € | |
| Rotulación de 400 puertas de vagones | 65.000 € | |
| Decoración integral de una estación | de 45.000 a 76.500 € | |
| Barcelona Subway | Promotional Stand | 16.800 € |
| Integral lettering, 6 cars of a train | 34.700 € | |
| Cartelería en el interior de los vagones: 400 carteles | 68.000 € | |
| Decoración integral de una estación | de 58.000 a 85.000 € | |
| Valencia Subway | Elevators integral lettering | de 7.400 a 15.600 € |
| Canceladoras integral lettering | 9.600 € | |
| Trolley car integral lettering | 21.500 € | |
| Train integral lettering | de 22.800 a 29.500 € | |
| Station integral lettering | de 26.700 a 96.000 € | |
| Promotional Stand | 15.300 € | |
| Entrega de muestras en una estación | 36.000 € | |
| Sevilla Subway | Rotulación semi-integral de un tren | 11.000 € |
| Rotulación de las ventanas de un tren | 7.500 € | |
| Rotulación ascensores vestíbulos | 3.800 € | |
| Rotulación ascensores andenes | 4.600 € | |
| Bilbao Subway | contact us | |
The rental prices do not include production costs.
Prices do not include VAT (21%).
| Subway Advertising in Spain | Spectaculars in the Subway | Subway Advertising in Madrid | Subway Advertising in Barcelona |
| Subway Advertising in Spain | Subway Stands Advertising | Subway Advertising | Spectaculars in the Subway |
Madrid subway advertising
for just €340/month
Subway advertising is accessible to practically any advertiser. In the Madrid subway, it is possible to contract advertising in a panel for just €340/month. This advertising formula is very suitable for all types of businesses, as well as for local establishments, recently established businesses and consolidated brands.
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- Subway Advertising in Madrid
- Subway Advertising in Barcelona
- Subway Advertising in Valencia
- Subway Advertising in Bilbao
- Subway Advertising in Sevilla
Madrid Subway Advertising
-12 lines
-Over 300 stations
-662 million passengers a year
-Circuits of 5 to 150 displays
Subway Advertising in Spain
Subway Advertising in Madrid
Subway Advertising in Barcelona
Subway Advertising in Valencia
Subway Advertising in Bilbao
Subway Advertising in Sevilla